Hello, everyone. Qingrui said that the theme of technology today is smart home. At present, Xiaomi and Huawei are doing better in the field of smart home. Let's talk about all aspects of the smart home of the two companies.
Huawei fine decoration model room
You may have been to some buildings of Vanke, China shipping and other large developers. You may have found Huawei's smart home, a well decorated model room. The living room is Huawei's smart screen, which can view and operate on the mobile phone, close the curtains by voice, etc. basically, the whole operation experience has been very mature. Xiaomi also cooperates with some developers, but it is more likely that rice noodles are transformed at home. What's the difference between him and the MI family? The MI family knows that it basically comes from Xiaomi's own ecological chain company, while Huawei's smart home is not Huawei's. for example, the floor sweeping robot comes from 360, the air purifier comes from a company called 720 in Beijing, and even the water dispenser and water purifier are products that Huawei cooperates with third-party companies. Compared with the smart speaker as the center before the MI family, Huawei takes the smart screen as the center, and may be the first manufacturer to explicitly take the TV as the home smart center.
Huawei and Xiaomi's latest routers
The entrance of smart home has been discussed for many years. At the beginning, it was said that the router may be the entrance of smart home, because it can connect many devices, has storage capacity, and can install applications. However, the focus soon changed from the router to a smart speaker, with Xiaoai, tmall elf, Xiaodu, Xiaoyi, Xiaoyi, etc, Because voice interaction is certainly more natural than router. However, Huawei supports low-power voice wake-up for the first time. It seems that with an additional screen, the TV identity that can display interaction suddenly becomes important. It also has storage function and sufficient computing power to support voice interaction. At the same time, it also has visual feedback and even sensors such as cameras. When we get home, we can transfer from the small screen of mobile phone to the large screen of TV, and bear the responsibility of smart home center. At the same time, the cost and form of the TV itself will not change much from the existing TV, so whether Xiaomi's subsequent follow-up or oppo's smart TV admission indicates that the TV may slowly become the center of the next smart home.
Xiaomi smart home solution
When we look at Huawei's whole smart home solution, there are two big questions? First of all, what is the difference between Huawei smart home and Xiaomi at this moment? In the case that Xiaomi smart home has been paved so completely, the price is so cheap and the appearance is so beautiful, can Huawei kill it? After reading the news about smart home of Xiaomi and Huawei in the past 6-7 years, I sorted out a general timeline and found that the two companies have very different strategies in smart home
Strategic timeline of Xiaomi and Huawei smart home
Xiaomi's current main smart home is done through the ecological chain company, and Huawei cooperates with other companies in the market except for eight product lines such as mobile TV router Zhihui screen. The chain of being a consumer goods company is very long, including design, production, channel, brand, sales, logistics, after-sales, etc. few companies can deal with these problems at the same time. Just like when Ma Yun was Alibaba, he was not alone. He was eighteen Arhats. When Lei Jun founded Xiaomi, he had eight founders, who had experience in hardware and software logistics and were responsible for industrial design, especially Liu De. The success of the MI family was inseparable from this big man. Capital injection and flow support. The innovation of Xiaomi's ecological chain is to help you solve the design brand while investing in the ecological chain company, give you reliable industrial manufacturing and sales channels, and provide you with logistics and after-sales team support. This model can quickly replicate a large number of ecological chain companies, so we see that Xiaomi has incubated a lot of ecological chain companies, such as yeelight, a lamp maker, The stone of the sweeping robot, the Zhimi of the air purifier, the huami of the bracelet, etc.
Complete collection of some Xiaomi products
The cooperation between Xiaomi ecological chain company and Xiaomi should continue Xiaomi's cost-effective route. From the perspective of profit, it is difficult to have enough profit to do R & D and innovation. This is not a good thing in the smart home industry, and almost all the traffic formed by these cost-effective products is given to Xiaomi, which is in a continuous positive cycle in Xiaomi's logic of "hardware is not profitable, Internet service is profitable". Of course, there are listed eco chain companies that have done well, and others are also developing their own products and apps.
Having said so much, how to choose smart home? In fact, the growth period and outbreak period of smart home haven't come yet. It's very simple now. If you are a Huawei mobile phone, go to buy Huawei's smart home, and if you are Xiaomi, go to buy products of Xiaomi ecological chain, which are very fragrant choices.